About Us

Auction Flex boothAuction Flex® was founded in August of 2000 by Brandon Harker and Curt Davis in Ocala, FL. From the beginning, the company had one long term goal: to provide the auction industry's best auction management software and, furthermore, to provide an unequalled level of customer service. Auction Flex® auction software and HiBid® internet auction platform are the fruits of that labor and though our testimonials page provides ample evidence that we've come a long way since 2000, we recognize that there is always room for improvement. We pledge to our customers to keep Auction Flex and HiBid on paths of continuous improvement to meet their ever-changing needs.


We have 4,000+ customers in all of the 50 U.S. states, 9 of the 10 Canadian provinces (Prince Edward Island has eluded us), and in many other countries including: Australia, Belgium, Cayman Islands, Denmark, Hong Kong, Ireland, Italy, Japan, The Netherlands, New Zealand, Portugal, Singapore, South Africa, Switzerland, and the United Kingdom. We're adding more customers on a daily basis so this list may already be outdated.